Monetization…How to Make More from Your Website Visitors…
November 4th, 2008
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by admin · Filed Under: Internet Marketing · Network Marketing
When it comes to making money in internet marketing, there are numerous ways in which you can do so. Though you probably have your primary reason for being online, and a product, service, or opportunity that your trying to make money with, it’s important that you realize not only how to actually get people to buy your stuff, but that there are other ways to make extra money by using the same resources that you’re putting online already.
If you’re trying to sell your service online, then you must know that it’s essential for you to know how to either know how to write sales copy, or know that if you don’t you should be looking to hire someone who does. There’s really no getting around it what so ever. The amount of money that you make online is nearly directly correlated with your sales message…and your sales process.
Your process is very important because you need to have a sales funnel to put people through. You see online, things are a little bit different than if you had a regular brick and mortar business on the street. This is because of the trust issue involved. People need to be exposed to you a little bit more in order for them to trust you.
I talked about Branding yourself online in a previous post that you can read here…
…but the point is that you must have a sales system (sometimes called funnel) put into place in order to do so.
The absolute best way to do this is by capturing the information of your website visitors. In fact I would say that it’s almost crucial if you’re looking to massively succeed online at all. If you’ve studied internet marketing for any period of time now, you’ve surely heard that the money is in the list. Well, that’s precisely what that means. It means that you capture the name and email address (or more, but at least the email address) of your website visitors so that you can send messages to them over and over.
What does this do?
It gets them used to you. If you do it correctly it lets them get to know you. It allows you to build trust with them overtime.
Another thing that it does though is it gives you a chance to try and sell to them again if they don’t buy the first time. Plus, it let’s you be able to sell other things to them as an affiliate so that you can at least earn money off of those people who don’t buy YOUR product.
This also does another thing which is really important. It conditions them to buy from you. Once they’ve made a small purchase from you once, and you’ve delivered (even if it wasn’t your own product by the way) then you’ve built a trust with them that will make it easier for you to sell them on something else…hopefully something a little bit more expensive.
So you definitely want to be collecting your visitors information as much as possible. You do this by putting a form on your page, and using an auto-responder service. The one I prefer is Aweber because it’s the most popular and it’s very easy to use. More importantly, they have one of the best deliverability rate in the industry, which means that more messages get through the spam filters.
There are other ways to monetize your sites though…
You can use Adsense, which is a program through Google that allows you to put relevant ads that people have paid to place on your sites, and so every time someone click one of those ads, you get paid. It’s not always a huge amount, usually cents rather than dollars, but overtime this adds up. Not to mention the fact that if someone is going to click away from your site anyways, you may as well get paid for it right?
Other ways is to actually let people pay you to have their ad on your site either weekly, or monthly. This usually requires that you have a site with high traffic, but not always. If you can prove that you’re getting very highly targeted traffic then many people will be willing to still place there ad on your site, and pay you to do so.
There are tons and tons of ways online to make money, and many people don’t tap into them enough. If you use the traffic funnel system that I’ve spelled out for you here, and you use some of the monetization systems that are out there like Adsense, you’ll soon start seeing your site earning money from more of your visitors than ever before.
